The Pitch Punch Online Workshops were designed to equip aspiring entrepreneurs with essential skills in business strategy, product development, branding, pitching, and personal growth. These interactive sessions featured expert-led insights, hands-on exercises, and real-world applications to prepare participants for the Pitch Punch in-person event.
Workshop Session Highlights
1. Introduction to Pitch Punch, Business Model Canvas & Roadmap to Elevator Pitch – Jasmine Nanayakkara
Highlights:
- Overview of the Pitch Punch event and its impact on startups
- Business Model Canvas (BMC) breakdown to refine startup ideas
- Creating a structured business roadmap for success
- Understanding the importance of an Elevator Pitch
- Step-by-step guide to crafting a compelling pitch
2. Product Development & Prototypes – Suresh Dharmaratna
Highlights:
- Turning ideas into real products – Key steps in development
- Types of prototypes (low-fidelity vs. high-fidelity)
- Minimum Viable Product (MVP) – Importance & how to develop one
- User feedback & iterations – The key to refining products
- Avoiding common mistakes in product development
3. Elevator Pitch & Practice Pitch – Senela Jayasuriya
Highlights:
- Structuring an effective elevator pitch in under 60 seconds
- Storytelling techniques to engage and persuade investors
- Communicating startup value proposition concisely
- Live practice session – Participants refined their pitches
- Common pitching mistakes & how to avoid them
4. Branding & Product Positioning – Upul Dassanayake
Highlights:
- Understanding brand identity and its role in business success
- Positioning your product effectively in a competitive market
- Creating a strong brand image through design, messaging & storytelling
- How to differentiate from competitors
- Case studies of successful brand positioning strategies
5. Personality Growth & Transformation – Dinu Kadahetti
Highlights:
- Developing an entrepreneurial mindset for success
- Overcoming self-doubt and building confidence
- Leadership skills & resilience – Essential traits for founders
- Public speaking & personal development techniques
- Mindfulness & stress management strategies
6. Personal Branding – Indu Nanayakkara
Highlights:
- The importance of personal branding for entrepreneurs
- Building a strong online presence (LinkedIn, social media, website)
- Authenticity & credibility – How to establish trust with your audience
- The power of storytelling in personal branding
- Creating a step-by-step personal branding strategy
7. Product Costing & Pricing – Chandima Ranasinghe
Highlights:
- Understanding product costs – Fixed vs. variable costs
- Pricing strategies – Cost-plus, value-based, and competitor-based pricing
- Finding the right price point for market success
- Maximizing profit margins while staying competitive
- Pricing psychology and how to use it to increase sales
Conclusion & Next Steps
The Pitch Punch Online Workshops provided a strong foundation for entrepreneurs to refine their ideas, perfect their pitches, and develop branding strategies. Participants who actively engaged in these sessions are now better prepared to join the Pitch Punch In-Person Event, where they will have the opportunity to pitch to investors, exhibit their products, and gain expert mentorship.
Are you ready to take your startup to the next level?
Join us at the Pitch Punch In-Person Event!
Apply today: https://forms.gle/qHwDkGW5dJt1ejm78
