{"id":332,"date":"2023-03-23T04:36:15","date_gmt":"2023-03-23T04:36:15","guid":{"rendered":"https:\/\/www.esiphala.lk\/blog\/?p=332"},"modified":"2023-03-23T04:36:15","modified_gmt":"2023-03-23T04:36:15","slug":"use-whatsapp-api-free-give-your-customers-a-rich-business-experience","status":"publish","type":"post","link":"https:\/\/www.esiphala.lk\/blog\/use-whatsapp-api-free-give-your-customers-a-rich-business-experience\/","title":{"rendered":"Use WhatsApp API Free & Give Your Customers A Rich Business Experience!"},"content":{"rendered":"

WhatsApp is a widely used messaging platform worldwide. The app has over 2 billion users and continues to grow. WhatsApp does not offer a public API for developers to integrate their apps with WhatsApp directly. Instead, WhatsApp provides a Business Platform comprising different products and APIs for businesses of different sizes and needs. In this article, we will discuss the WhatsApp API, its features, and using WhatsApp API free<\/strong>.<\/p>\n

Use WhatsApp API free as the starting point of your business customer growth.<\/strong><\/h2>\n

WhatsApp API is a tool you can use to communicate with your customers. It allows you to send, receive, and provide customer support through WhatsApp. With the API, you can automate your customer support, marketing, and sales processes, making it easier and faster to communicate with customers.<\/p>\n

Different types of WhatsApp APIs are available depending on your business needs and preferences.<\/p>\n

WhatsApp Business App<\/strong><\/h3>\n

This is a free app that you can download from the app store and use to create a business profile, manage your contacts, send messages, and more. This app is suitable for small businesses that want to use WhatsApp as their primary communication channel with customers.<\/p>\n

WhatsApp Business Platform<\/strong><\/h3>\n

This platform allows medium to large businesses to connect with customers at scale. The platform consists of two main components:<\/p>\n

 WhatsApp Business Account<\/strong><\/h3>\n

You need to create and verify this account before you can use any WhatsApp API. You can create one account per phone number or migrate your existing phone number to a business account. Through the Business Management API, you can also manage your account settings, display name, profile picture, etc…<\/p>\n

WhatsApp Business API<\/strong><\/h3>\n

This API allows you to send and receive customer messages using your own servers or cloud-hosted servers provided by Meta (the company behind Facebook). You can also use webhooks to get notifications about events such as message delivery status, a message read status, etc. The Business API has two versions: Cloud API and On-Premises API.<\/p>\n

Using WhatsApp API free<\/strong><\/h2>\n

The easiest way to use WhatsApp API for free is to download and install the WhatsApp Business App on your smartphone. You can then create a business profile with your details such as name, address, website URL, category, etc., manually add contacts or import them from other sources, such as CSV files or Google Contacts, and send messages.<\/p>\n

WhatsApp API free limitations<\/strong><\/h3>\n

However, there are certain limitations that you have to face when using the WhatsApp Business App.<\/p>\n